With 3D printing, robotics, and smart wearables, technology firm Seiko Epson has an ambitious target; to double their global revenue in 2025.

Japanese technology firm Seiko Epson Corporation has grand plans to diversify into robotics, wearables, and 3D printing businesses. The company is targeting ¥1.7 trillion ($1.5 billion) in sales revenue by 2025.

Epson has a 10-year plan for sales revenue to grow by 50% from 2016. Both 3D printing and dual-arm robotics embedded with artificial intelligence (AI) is key to the agenda. The company also targets net profit of ¥200 billion and 12% return on sales.

“Our vision by 2025 is to create a new age of connected people, things and information with efficient, compact and precision technologies for sustainable growth,” said president Minoru Usui at a function for Epson Singapore’s 35th anniversary.

Previously, Mr Usui says Epson developed products to compete with its rivals. Today, the company has shifted its focus to consumer needs. “We will position ourselves to provide innovative products that can bridge the gap between the cyberworld and the physical world,” Usui explains.

Seiko Epson plans to leverage their advantages in Micro Piezo print-head technology in inkjet printers to help small and medium-size enterprises (SMEs) as well as digital printing for textiles, garments and digital press, among others.

“One of our goals for digital printing technology is the ability to print any materials. We are working on 3D printing that can work on a variety of printing material with high accuracy and productivity,” he says.

It’s in the Details for Seiko Epson

Elsewhere, Epson will go beyond industrial robotics to service robotics through autonomous working robots that can see, sense and think.

“Dual-arm robotics will be coming soon and robotics is the fastest growing area for Epson,” enthuses Usui.

For Epson’s visual segment, the company will focus on ultra-high brightness projectors that can tap into signage, lighting projection mapping.

“Our vision by 2025 is to create a new age of connected people, things and information with efficient, compact and precision technologies for sustainable growth.”

The company plans to introduce new augmented reality smart glasses for commercial and industrial use in Southeast Asia. And Epson recently acquired Orient Watch as part of its high valued-added watch segment; the company is focusing on sensor-based watches for health-care, sport and fashion.

Moreover, Epson plans a business-to-business campaign with the slogan “It’s in the details” to convey the uniqueness of its products for enterprise and business users and build brand awareness.

Source: Bangkok Post