Way back in June 2014, industrial designer Célia Elmasu and artist Nelly Zagury made a pact that they would both quit their jobs to work on an idea.
This idea was in two parts; a hip-hop musical as well as fantastical props. And now, a year and a half later, the Brooklyn-based duo has created “the first 3D printed music video.”
But that’s not all the duo have created as they have also been working on their jewelry brand, Holy Faya, too!
How Did They Create the Music Video?
The brand’s inspiration comes from “The Black Crook” (1866) which is considered to be the first piece of musical theater. Elmasu said to the NY Times: “It’s a love story, there’s good and evil, a sorcerer and a princess, battles and potions.”
The duo enlisted the help of the French rapper Marcus Dossavi-Gourdo, better known as KillASon, to provide the soundtrack and play the part of the sorcerer.
From here, the 3D printing began and the sorcerer was dressed in a Sevillano hat lined with snakes drinking from a mother of pearl lake, a bug and bead encrusted Egyptian collar, an eye patch, earring and scepter.
Each Holy Faya collection consists entirely of a single character’s accessories which are mostly 3D printed bioplastic, often with gold-plated, brass and gem detailing and made using a MakerBot.
Zagury said: “Célia knows the printer so well that she invents new ways to work with it. She’ll set a material in the machine and print around it.”
To create the film, Elmasu, Zagury, Dossavi-Gourdot, dancer Bathily Mamadou and the cinematographer Alexandre Degardin filmed in Sunset Park for five days in December.
The result is impressive, depicting a sorcerer who made a deal with the devil. He seeks revenge by 3D printing a monster.
You can check out the preview below and, if you’re interested, the full short film will screen Friday at the Chimney NYC in Williamsburg, where the duo intend on arranging their props in an interesting way.
Elmasu said: “When everything comes together, it’s incredibly joyous. 3D printing isn’t the end goal; it’s a tool that makes our thoughts come true.”
What do you think of their work? Are you impressed by the first 3D printed music video?
License: The text of "The Black Crook: The First 3D Printed Music Video" by All3DP is licensed under a Creative Commons Attribution 4.0 International License.